Management review · 16 July–13 September 2026
Getting the message in front of more people.
Paid campaigns added reach and traffic
Selected campaigns were used to put relevant FindYello content in front of more people and encourage visits. The figures below show recorded delivery and response from 16 July to 13 September 2026.
What the latest campaigns delivered
Display Ad Account · USD · 16 July to 13 September 2026. Only campaigns with delivery are included. Account-level reach comes from Meta's total; individual campaign reach is not added together.
FindYello traffic and operational support
Six FindYello traffic campaigns
Recorded 17,952 link clicks and 8,689 landing-page views. These show traffic, not sales or qualified leads.
Grenada office sale
Recorded 904 profile and Page visits and 553 link clicks. This was operational support, so it is not treated as FindYello product demand.
Campaign results
| Campaign | Spend (USD) | Impressions | Link clicks | Landing-page views |
|---|---|---|---|---|
| Yello Media - Stop Motion - Who we are CampaignFindYello traffic | $20.31 | 34,287 | 1,376 | 653 |
| Yello - Choose the best team CampaignFindYello traffic | $8.22 | 32,868 | 607 | 142 |
| Team Loss CampaignFindYello traffic | $25.24 | 126,295 | 1,806 | 577 |
| AC Claymotion Ad - July 25, 2026 CampaignFindYello traffic | $74.93 | 147,833 | 7,566 | 3,443 |
| Peppa Spray Trend - Yello - Eye care CampaignFindYello traffic | $0.17 | 744 | 11 | 3 |
| Peppa Spray Trend - Yello - Eye care Campaign -v2 CampaignFindYello traffic | $56.50 | 106,627 | 6,586 | 3,871 |
| Office Closure Sale - GrenOperational sale support | $29.83 | 60,320 | 553 | Not reported |
| Total | $215.20 | 508,974 | 18,505 | 8,689* |
*The landing-page total includes reported values from six traffic campaigns. The blank office-sale value is not counted as zero. Meta landing-page views and GA4 sessions are different measures.
Use this in your next conversation
You can explain that marketing is actively promoting FindYello categories and useful content. Use the customer's needs to guide the rest of the conversation. Do not use campaign traffic as a promise of advertiser results.
Two strong examples
AC Claymotion recorded 7,566 link clicks at US$74.93. Eye Care v2 recorded 6,586 at US$56.50. They show targeted distribution, but they are not a controlled comparison because the creative, timing and audiences differed.
Budget history and reconciliation notes
34.2% used · 65.8% remaining. The calculated balance is provisional until Meta billing and any spend outside this account or these dates are reconciled.
| Period | Coverage | Captured spend | Evidence |
|---|---|---|---|
| May account check | 2026-05-01–2026-05-31 | US$0.00 | Meta Ads Manager, Display Ad Account, Had delivery filter |
| Earlier report | 2026-06-01–2026-07-15 | US$297.78 | Yello Media Performance Report April–July 2026 |
| Latest Meta pull | 2026-07-16–2026-09-13 | US$215.20 | Display Ad Account campaign export |
| Cumulative captured spend | US$512.98 | 34.2% of allocation | |
May recorded US$0.00. The US$297.78 from 1 June to 15 July includes the US$148.24 Father's Day Feature, which delivered from 1 to 26 June across 5 markets. The latest US$215.20 covers 16 July to 13 September, so the periods do not overlap. The cumulative figure includes the US$29.83 Grenada office-sale campaign.